Streamline the shopping experience from Google’s Free Listings with Checkout Everywhere. Users are ready to buy! Skip sending them to another PDP on your site. Checkout Everywhere takes them straight to checkout for a seamless one-click purchase.

Benefits

• Boost GMV. According to data from Google, “Buy Now” experiences on Free Listings see an 10% GMV increase for merchants.
• Free, low-risk marketing channel to increase conversions.
• Easy setup - just share your Google Merchant Center ID with Bolt.
• Monitor performance in Google Merchant Center and turn the feature off/on anytime.

How to Get Started

1. Share your Google Merchant Center ID with your Bolt representative or support@bolt.com.
2. We’ll work with Google to turn on Checkout Everywhere.
3. Track performance in Google Merchant Center.
4. Decide if it’s right for you - you can turn it off anytime.

Limit distractions when you swap redirects to PDPs for Checkout Everywhere Links. Shoppers can view variants and images, while still streamlining purchase.

Any social ad or post speaking to a specific product can leverage Checkout Everywhere, whitelisting ads are ideal because:

• Content usually focuses on a single product, offering in-depth details on that product.
• Shoppers trust creators, and these ads appear from their profile.
• Merchants can target the creator’s audience for built-in trust and off-site checkout.

Benefits

• Run A/B tests on redirects vs. Checkout Everywhere links using Instagram’s existing capabilities.
• Retain customer remarketing rights and avoid costly fees, unlike linking to Instagram Shop.
• Perfect for retailers needing higher ROAS from social media ads or those with decreased budgets or higher GMV targets.

How to Get Started

1. Use existing content and ads or plan for upcoming campaigns. Suggested themes: creator’s favorite products, unboxing videos, holiday gifts.
2. Provide creative briefs to creators with key shopper decision-making details (size, color, feel, quality).
3. Generate individual links from the Bolt Merchant Dashboard or export URLs for products in bulk.
4. Swap landing page URLs from PDPs to Checkout Everywhere links in your ad campaigns. Set up A/B tests to measure lift.
5. Measure, tweak, test, repeat!

Creator campaigns can be tricky to track. Shoppers get lost in link-in-bios and LTK pages, never reaching your product page and taking multiple steps to purchase. Skip the cart and distractions with Checkout Everywhere Links.

Benefits

• Increase direct GMV from creator campaigns.
• Shoppers have a direct path to purchase, providing clearer insights into creator conversion power.

How to Get Started

1. Focus on one product and provide creators with detailed briefs (size, color, feel, quality). Suggested themes: creator’s favorite products, unboxing videos, holiday gifts.
2. Generate these links manually from the Bolt Merchant Dashboard or export URLs for products in bulk.
3. Generate individual links from the Bolt Merchant Dashboard or export URLs for products in bulk.
4. Swap landing page URLs from PDPs to BCE links when sending assets to creators.
5. Measure, tweak, test, repeat!

Creators can also help extend reach by leveraging Checkout Links across customer interactions.

• Reply to posts with “link” to automatically send shoppers a Checkout Link.
• Direct link from Link-in-bio sites for favorites or best-selling products.
• Tiktok - When someone favorites their post, send a Checkout Link.

Turn any location into a mini-store with Bolt! Shoppers can scan product codes to buy in-person and have items shipped home, even if you have limited inventory on display.

Benefits

• Effortlessly set up pop-up shops or events with minimal investment.
• Don’t worry about hauling massive inventory - leverage your online stock.
• Streamline fulfillment using your existing processes and infrastructure.
• Reach new customers and drive sales in unique locations.
• Collect valuable insights into shopper behavior at events.

How to Get Started:

1. Select products for your event and create checkout links in your Bolt Merchant Dashboard.
2. Generate unique QR codes for each product or create them in bulk.
3. Place QR codes on signage or tags at your event.
4. Encourage shoppers to scan to buy!